Category
Matomo
Matomo, formerly known as Piwik, is an open-source web analytics platform that provides valuable insights into website traffic and user behaviour. In this category, you will find posts dedicated to Matomo, including tutorials, tips, and best practices for installation, configuration, and usage of the platform. Topics may cover features such as tracking website visitors, analyzing website performance, setting up goals and funnels, generating custom reports, and ensuring data privacy and security. Whether you’re new to Matomo or an experienced user, these posts will help you make the most of this powerful web analytics tool.
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2023
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Creating and leveraging tailor-made web tracking through data layer
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Applications and advantages of data layer tracking
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Guide to setting up your first Matomo Tag Manager container
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Mastering data analytics with Matomo Tag Manager and custom events tracking!
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Why I chose Matomo over GA4 for an online travel agent
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Understanding Matomo On-Premise: a comprehensive introduction
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Unlocking insights and optimising website performance with Matomo On-Premises Premium Plugins and features