Google Analytics

Google Analytics is one of the most widely used web analytics platforms, offering a comprehensive suite of tools for tracking and analyzing website data. In this category, you will find posts specifically focused on Google Analytics, providing insights into its features, functionality, and advanced techniques. Topics may include setting up Google Analytics, configuring custom reports and dashboards, utilising advanced segments and filters, implementing event tracking and e-commerce tracking, and integrating Google Analytics with other Google products such as Lookers Studio. Whether you’re a beginner or an expert, these posts will help you navigate and harness the power of Google Analytics for data-driven decision-making.